Glow Lab Lip Launch - My Framer Site

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Glow Lab Beauty

Beauty

2026

Glow Lab Lip Launch

A launch campaign for Glow Lab's new tinted lip oils, built around honest swatches and a get-ready-with-me routine.

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Notes

THE BRIEF

Glow Lab needed scroll-stopping content for the launch of three new lip oil shades, with a focus on real texture, shine and wear.

DELIVERABLES

4 UGC videos · 6 lifestyle photos · 3 hook variations

RESULTS

2.1x ROAS on paid ads and 480K organic views in the first two weeks.

Project photos · 3 items

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UGC creator for beauty, skincare & lifestyle brands. Based in NYC, creating worldwide.

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